Our Courses

Dr Mark Hughes has built the most successful dental practice in London, England, starting from scratch with zero patients and opening its doors for the first time just before the global recession. The Harley Street area of London is home to some of the world’s top medical practitioners, including over 400 registered dentists, within and area less than a quarter square mile! Learn how a practice grew from one dental chair to 9, in the most competitive dental environment in the world.

Part 2 concentrates on Marketing. What does this mean for the 21st century dental practice? Do you need to market and if so in what ways? Learn what works and what doesn’t in digital and web marketing. Learn why sometimes we need to go “back to basics”.

Course Objectives (Part 2):

– What is ‘Marketing’?
– Marketing in 21st century dentistry
– Do I really need a new website?
– Digital and Social Media Marketing
– How to create raving fans
– The 38%

To show how utilizing a range of digital tools in implant dentistry can streamline treatment and increase profitability.

Course objectives: Through a light hearted lecture, I plan on highlighting how digitization is changing the face of implant dentistry as we know it (even if we don’t know it’s happening) and how these technologies can be harnessed to streamline treatment and increase profitability. I will conclude by discussing some short falls in digital implant dentistry and answer the question… “Is it time to move out of the Stone Age with simple implant dentistry?”

Dr Halley will present a simple system for capturing and analysing our patients dynamic smile in day to day practice. She will describe how simple smile design analysis can aid communication, increase case acceptance and greatly enhance treatment planning and therefore consistency of results.

Learning Objectives :
• To understand the role of the smile in our culture and how the patient journey in general dentistry can be related to this universal human communication tool
• To understand how to improve patient communication and presentation to aid case acceptance – including the workflow for dentist/treatment co-ordinators
• To understand the step-by-step process including simple digital aids to consistently treatment plan comprehensively starting from a facial perspective
• To have an understanding of how to simply capture smile images and dynamic data and use of simple digital analysis for smile design

Corporate DSOs and Private Equity groups are some of the fastest growing business models in dentistry today. One group that comes to mind is actively buying or building 50 dental offices/month. Think about dental insurance companies who are starting to own dental practices and are doing everything they can to take away or reduce our insurance reimbursement rates considerably. When you add it up it doesn’t take a mathematician to know that the dental landscape is going to look considerably different 5-10 years from now. What’s the solo practice dentist to do? Can you continue in the PPO insurance space? The short answer is Yes. Yes you can but not if you continuing doing things the way you’ve always been doing things. In this session I’ll be covering the top 20 things I think your practice will need to do to succeed not only today but also in tomorrows competitive dental economy.

Learning objectives:
-Learn the 3 ways to survive the corporate Tsunami that’s coming.
-Discover why your vision today may need to change for what’s coming tomorrow.
-How to make maximize every marketing effort.
-Why you need an in house membership savings plan to find a better quality patient.
-How to build a better hiring system to find superstar employees.
-Why you need more capacity at your office to differentiate and compete.

Corporate DSOs and Private Equity groups are some of the fastest growing business models in dentistry today. One group that comes to mind is actively buying or building 50 dental offices/month. Think about dental insurance companies who are starting to own dental practices and are doing everything they can to take away or reduce our insurance reimbursement rates considerably. When you add it up it doesn’t take a mathematician to know that the dental landscape is going to look considerably different 5-10 years from now. What’s the solo practice dentist to do? Can you continue in the PPO insurance space? The short answer is Yes. Yes you can but not if you continuing doing things the way you’ve always been doing things. In this session I’ll be covering the top 20 things I think your practice will need to do to succeed not only today but also in tomorrows competitive dental economy.
Learning objectives:
-Learn the 3 ways to survive the corporate Tsunami that’s coming.
-Discover why your vision today may need to change for what’s coming tomorrow.
-How to make maximize every marketing effort.
-Why you need an in house membership savings plan to find a better quality patient.
-How to build a better hiring system to find superstar employees.
-Why you need more capacity at your office to differentiate and compete.

Whether it’s related to diagnostics, clinical dentistry, or indirect lab procedures, it’s hard to ignore the fact that technology affects us all in one way or another. This presentation will discuss how to differentiate your practice from the traditional stereotypes of dental practices. Leveraging new technologies to optimize patient engagement and treatment can help transition your practice to today’s standards. We’ll look at simple ways to engage team members and patients with minimal practice disruptions. Clinical examples will be used to show the benefits and impact of various technologies.

Learning Objectives:
1. Learn various technologies available to facilitate the diagnostic process
2. Learn how to implement in stages according to practice growth
3. Learn how to engage and empower your team to help facilitate the process

In 2017, the dental world is full of excitement with all things related to
technology. There are meetings and whole multi-day events dedicated to dental
technology and promoting it’s use in the general practice. The main story on the
front cover of the September2017 issue of Dental Economics is “Evolution of
dental tech (don’t get left behind)”.
The technology available in dentistry is awesome – and so are the price tags!
Careful consideration of all the new technologies for incorporation into a general
practitioner’s office is definitely warranted. However, the latest figures from the
American Dental Association from 2015 show the average income for a general
dentist is $179,960. Before spending tens of thousands of dollars for technology,
it makes sense to boost the income of your practice first. This webinar will show
you how to do just that. Invest only tens of dollars in a low- tech whiteboard to
substantially boost the income of your practice!

Course Objectives

Discover how a simple whiteboard can be used as a powerful tool to:

• Communicate your vision to your team.
• Keep score and make work a game.
• Efficiently control the clinical flow of your day.
• Be a constant reminder of what a great purchase decision you made!

The purpose of the webinar is to review sound surgical management of soft tissues flaps in dental surgery. We will review basic flaps used, instrumentation, and the role of the surgical assistant in flap management, tissue handling, and closure techniques. Once completing the webinar it is the objective for participants to review their current techniques and instrumentation and be able to practically apply the knowledge gained to get excellent surgical results.

Dr Mark Hughes has built the most successful dental practice in London, England, starting from scratch with zero patients and opening its doors for the first time just before the global recession. The Harley Street area of London is home to some of the world’s top medical practitioners, including over 400 registered dentists, within and area less than a quarter square mile! Learn how a practice grew from one dental chair to 9, in the most competitive dental environment in the world.

This 3-part course will give you an insight into how Dr Hughes has built successful practices, covering the key areas of your practice and personal development. Learn the secrets to rapid growth and sustainability.

Part 1 will discuss how important a clearly defined philosophy, set of values and culture is important in every practice. It will focus on the keys areas within your practice that are crucial to help build a successful practice, how to categorize them, score your current performance and then build an action plan.

Course Objectives (Part 1):

–       A Brief History of Practice

–       Values & Culture & Leadership – why is this important?

–       The Pillars of Practice Success

–       The Keys to Practice Success

–       The two most important pieces of equipment in EVERY office.

–       How to ‘Road Map’ your Development

–       How to engage your team to accelerate your growth

• Learn simple ways to outsource dental administrative tasks to increase cash flow in your practice.
• Learn ways to decrease stress by using virtual assistants.
• Learn how to determine if outsourcing makes sense for your practice and your life.
• Learn how to take home several thousand dollars more per month without any additional work and creating less stress with one simple system.